# Setting Up a Storefront

In the TensorDock dashboard, navigate to the admin dashboard (<https://marketplace.tensordock.com/organization/storefront/panel>) to begin setting up your whitelabeled storefront. The admin dashboard allows you to customize:

* HTML for individual pages on the storefront
* Images/assets
* Domains

<figure><img src="https://276866638-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FScYFYZoiZXazILi6lxJ5%2Fuploads%2F5kVr2Ivwanj45FmZDz0N%2Fimage.png?alt=media&#x26;token=39e489ee-8a1c-453c-9c1f-c16c0414529a" alt=""><figcaption><p>Customizable HTML pages in the admin dashboard</p></figcaption></figure>

TensorDock provides HTML templates so that you don't have to build a website from scratch — including a landing page, deployment page, authentication logic, and more.

### Tracking users

You can view a list of all users who have registered on your whitelabeled storefront.

<figure><img src="https://276866638-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FScYFYZoiZXazILi6lxJ5%2Fuploads%2FncsF4CkYNzElwHsNblIT%2Fimage.png?alt=media&#x26;token=cb3280a3-ec8a-45c6-9e54-90279253350d" alt=""><figcaption></figcaption></figure>